What comprises a great customer experience – is it the interface, the person at the other end, the process? Is it simply a good customer service or is there more to it? It is hard to evaluate a good customer service because it is different for everyone. When it comes to evaluating a customer...
Read more →It seems the world is in a content flux of change these days. Whether it is the Arab Spring, the breaking up of Motorola, the occupation of Wall Street, or the new version of Facebook, as the Greek philosopher Heraclitus said more then 2,500 years ago nothing endures but change. Right now, it happens...
Read more →Buyers, investors, and press are confused. When it comes to digital customer experience solutions, they can’t tell X from Y, and it’s only going to get worse. What they want is a single place to track all the vendors, and I’m going to take a stab, and get your help via submissions to keep...
Read more →Note: Sometimes WordPress confounds me. I originally wrote and posted this on Thursday, not realizing until Saturday that it wasn’t actually showing up in my feed – thanks JKO. I am not going to bore you with the long details of what the issue was and what gyrations I went through, but let’s just...
Read more →When it comes to the stock market, weather, and technologies, wouldn’t you like to be able to predict the future? When it comes to the stock market there all kinds of models – from throwing darts to stochastic models. But for most investors, then best they can hope for is matching the market. When...
Read more →Whether it is surveys, buying behaviors, customer feedback or data gathered through listening on social channels, there is a lot of data out there about your customers – who they they are, how many people are in their household, how much money they make, what they spend it on, etc. Some of it is...
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