It is fun to watch the conversation around Web 2.0 in government right now. Thousands of voices inside and outside of government are talking about government agencies and employees twittering, writing blogs, putting videos up on You Tube, making agency walls in Facebook, etc. GSA has gone so far as to start its own...
Read more →It seems like every agency – whether Federal, state, provincial, or local is putting up some sort of blog. Blogs are a great way to communicate and keep the public informed, right? Well, when it comes to government blogs not exactly.
Read more →I keep an eye on USAJobs just to see what positions the Federal government is trying to fill. Lately, there have been a lot of postings for Chief, New Media, New Media Specialist, and similar positions. Most of these positions are in agency communications or public relations groups and are responsible for aspects of...
Read more →One of the most common questions I receive when it comes to content is how do I know if my content is relevant? In their book Creating Breakthrough Products by Jonathan Cagan and Craig M. Vogel, the authors write that what makes a great experience for a user is a combination of three elements...
Read more →In speaking with a number of government Web managers and corresponding vendors recently, I have been asked a lot about why government Web sites and new media efforts are so “poor.” My first response generally is what do you mean by poor and I have been told things like “You can’t find anything on...
Read more →Alice: Would you tell me, please, which way I ought to go from here? The Cat: That depends a good deal on where you want to get to. Alice: I don’t much care where. The Cat: Then it doesn’t much matter which way you go. Alice: …so long as I get somewhere. The Cat:...
Read more →